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Are you new to SEO and want to rank #1 on google this upcoming year? Here are 3 SEO strategies that will boost your rankings! Subscribe here to learn more of my secret SEO tips: https://www.youtube.com/subscription_center?add_user=neilvkpatel Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog Do you want to rank number one on Google in 2018? Well, I hate to say it, it's tough. Ten years ago it used to be easy, but now it's hard. And you know what? Unless you watch this whole video, you're not going to be able to rank number one on Google. Hi everyone, I'm Neil Patel, and I'm going to share with you three ways you can rank #1 on Google today. #1: Focus on content Google has this update called Hummingbird, and with Hummingbird, websites who just have content on everything won't do as well as sites which focus on one single niche and are super thorough. You want to be VERY thorough with your SEO content. Poke holes in your content and fill them all up, so then that way people are like, "This is the end all site "that you should end up reading "if you're interested in dating online." #2: Optimize your title tag and your meta description Have you ever done a Google search, and noticed that every time you do it, there is this link at the top, and then there's this one sentence with a link at the top is called the title tag. And the description below is called the meta description. Now think of it this way, if you search for the phrase online dating, and you don't see the word online dating in neither the title or the description, are you going to click on the result? Well if you are, there's something wrong, because why would you click on a result that isn't related to what you're looking for? In addition to that, have you ever searched for a term like online dating? And have you ever noticed that the word isn't in the title or description? That's because Google tracks who's clicking on what listing, and they've learned that when a keyword is in the listing, that same keyword that you're searching for, they know you're way more likely to click through. So in your title tag and your meta description, make sure you include the keyword. But you can't just add the keyword, "online dating," right? The easiest way and what I would do and I wish it was this simple; I will just put "online dating, online dating, online dating, online dating." If I could put it 20 times so people would know that the article is on online dating, I wish I would get more clicks. But it's not that simple. Yes you have to include the keyword in your title and your description, but it has to be appealing. If it doesn't flow in a sentence, it's not easy to read, and it's not appealing or evoking curiosity, no one is gonna click through. #3: Use Google Search Console Did you know that Google gives you a tool that teaches you how to rank number one on Google? Yes I know that sounds ridiculous but it is true, and it's called Google Search Console. If you're not already a user of it, sign up. It doesn't cost a dollar. You're missing out if you're not using it. I can't emphasize that enough. So now that you're using Google Search Console...give it a few days because it takes some time to populate data. You'll see a screen that shows Search Analytics and this shows you all the pages on your website that are getting you traffic. But the cool thing about Google Search Console is they also show you which articles are getting impressions. Take all the keywords you're getting impressions for and start adding them to your copy. Now we have an article on Instagram, and it teaches you how to get over 300 targeted Instagram followers per day. The article is around 10,000 words. When I first wrote that article, it wasn't 10,000 words, it was roughly 2,500. I went to Google Search Console, I saw all the people that are searching for terms related to the article, I added them within that article. I made it more thorough and you know what? My SEO traffic more than tripled to that article. Yes it is that simple. And when I made that change, it didn't happen right away, but I noticed the results within 50 days. That's not a long time. Now that you've learned these three tips, I challenge you in which I want you to take these tactics and implement them, and then after you implement them, in the next 45 days I want you to leave a comment with your results. Because if you're not doing well, that means I'm not happy.
Get the next video: http://5ksite.com/rank-high/ -How to Get your website to the top of Google- This next video will break down the steps you need to take to rank high on Google. I also added some case studies for you in this video: http://5ksite.com/rank-high/ Let me know how you liked it? :) Ryan
Maile Ohye from Google covers the five most common errors she finds in SEO, and then concludes with six quick tips to make sure you're on the right track.
How do you decide on a marketing budget if you're just starting up your business? ►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips. Find me on Facebook: https://www.facebook.com/neilkpatel/ Read more on my blog: https://neilpatel.com/blog Hey everyone, it's Neil Patel here for another q and a Thursday video. I'm here with Adam LoDolce from https://viewership.com/. This week's question is: This is from Sagar Sangam. Thank you for your comment and your question, and this is a simple one, but I'm interested in getting Neil's opinion. How do you decide on a marketing budget? For a startup, it's hard to convince his boss to invest in marketing. As a startup, you should invest only small amounts of money on marketing. I understand as a startup you need to invest in growing. If you're venture funded, that's a whole different story. Based on the question, it looks like there wasn't a ton of money there, so what I would do is as a startup, I would run small experiments. 50 bucks, 100 bucks, a lot of little ones, until you find things that are working and getting traction. That traction, whatever that marketing effort is, it doesn't have to be profitable. More so, you have to be getting traction from it. So if it's driving a lot of traffic and sales, even if it's not profitable yet, but you can see how you can fine-tune, improve your convergence, eventually make it profitable, cool. Double down on the ones that have potential. The ones that don't, put them off to the side, don't bother your time spending trying to tweak or modify them, just go after the ones that are already showing somewhat of a traction, double down on them, grow them, get them profitable, and then when your boss will say if something's profitable, he won't be like, "Hmm, I don't know if you should spend 10 grand "or 100 grand." If you're spending a dollar, making two dollars for every dollar you spend, your boss is gonna be like, "How much can you spend?" Because you pay your credit cards 30 days later, so it's not like your expenses are hitting you up front. A lot of times, your cash is coming up front. If it's not, but a total of the lifetime value of the customer, if it's profitable, you can easily get investor dollars. VCs will gladly write a check if you've already figured out the economics and your marketing and scaling it up. So as a startup, you shouldn't have crazy marketing budgets. It's not about, "This quarter we're gonna spend this. "Next quarter we're gonna spend that." You're venture funded, sure you can try all that stuff out and have your quarterly budgets, but as a startup that's bootstrapped or with very little money, go and just run very tiny experiments with very little cash. From there, you'll figure out what's working. Double down on that. All the stuff that's not working come back to it later on, maybe six months or a year from now. One number that I've always looked at a lot in my business, whenever I think about especially pay-per-click advertising, how much money to put into that, is how quickly can you recoup that money. Like Neil said, if it can be done within 30 days, that's amazing. Just recoup the money and keep reinvesting, and then before you know it, within a year, you've built a really big business, but if you can get that done in seven days, then just sky's the limit. That's the value of branding, that's the value of doing billboards, television ads, creating press. It's really hard to track, easier for larger corporations because they have huge budgets like the Geicos of the world where you see all their television ads. I think they spend over 100 million a year on TV ads. There you go, you have a question, you want an answer, next week's q, and a Thursday video. Leave a comment below, I'll answer it, and it may show up on next week's video. In addition to that, please like, share, comment, subscribe. Appreciate you guys watching. Thank you.
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